A Pharmaceutical Industry leader, with 30 + years’ of unique value adding experience that spans across both Commercial and Medical business units and entails developing Commercial effectiveness strategies, Data analytics and Business intelligence tools, Market Research, Sales Force Segmentation/Targeting and Sales Incentives Programs, Product/Market Forecasting, and Digital/Omnichannel campaigns and over the past 8.5 years Executing Medical Excellence strategies and Capabilities Development across Medical Affairs teams not only in Australia but across the world. Excellence in effective utilisation of “Big Data” within the Pharmaceutical Industry by ensuring that the business asks the right questions and collects and captures key information, to drive a culture of high performance. And expertise and behavioural skills including the drive to develop teams and people to be the best they can be by helping them see their own potential.